Know Your True Event Margins
Event Profitability
Most venues know their event revenue but not their true costs. FreshTally tracks food, labor, rentals, and overhead per event — so you can quote with confidence and optimize margins.
Key Features
Per-Event Cost Tracking
Assign food costs, labor hours, equipment rentals, and overhead to each event. See true profitability, not just top-line revenue.
Projected vs. Actual
Compare quoted prices against actual costs in real time. Identify events that consistently over- or under-perform.
Food Cost Analysis
Track ingredient costs per menu item and per event. Integrated with inventory counts for accurate food cost data.
Labor Cost Integration
Pull actual staff hours and costs from the scheduling module. No manual data entry needed.
Service Fee Worksheet
Calculate and track service fees, gratuity distribution, and staff payouts per event.
Profitability Reports
Compare profitability across event types, seasons, and clients. Identify your most and least profitable event categories.
Stop Guessing, Start Measuring
The most common mistake in event management is not knowing your true costs. You booked a $15,000 wedding — but after food, labor, rentals, and overhead, was the margin 40% or 15%? Most venues can't answer that confidently.
FreshTally's event profitability tracking connects your event quotes to real operational data. Food costs come from inventory. Labor comes from scheduling. The result is a clear, accurate picture of what you actually make on every event — so you can optimize pricing, staffing, and menus to improve margins.
Why Choose FreshTally
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